POSITIONING
\pəzˈɪʃənɪŋ], \pəzˈɪʃənɪŋ], \p_ə_z_ˈɪ_ʃ_ə_n_ɪ_ŋ]\
Definitions of POSITIONING
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causing to fall into line or into position
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the act of putting something in a certain place or location
By Princeton University
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causing to fall into line or into position
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the act of putting something in a certain place or location
By DataStellar Co., Ltd
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A strategy commonly adopted for marketing purposes, in which a brand tries to occupy a distinguished position as compared to other brands, in the customer's thoughts. Companies adopt a variety of different techniques in order to achieve that image in the customer's minds.
By Henry Campbell Black
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